adidas Ultraboost 22 Follows the Script in Redirecting the Energy of Their Flagship Trainer

Loading

A few years ago, I developed the concept NICHE-OUT MARKETING & E.N.D.E.A.R.S© I reached out to marketing teams to earn consults with brands. My goal was to change the method of storytelling and to highlight both designers and athletes instead of relying heavily on sneaker blogs that focused primarily on the end result, product. E.N.D.E.A.R.S….

Read More

Celebrating Under Armour’s Investment In Black Designers with the Important Launch of the Curry Flow Go

Loading

Source: Love at First Step: Introducing the Curry Flow Go I struggled with the title of this post. For Black people at sports brands, being celebrated can isolate them. To stand out can lead to targeting and mistreatment. It’s the unfortunate circumstance of Black people working in industries controlled by White people. This post isn’t…

Read More

Under Armour Quietly Stands Behind An Important Football Coalition | The NCMFC

Loading

Source: UA Newsroom Under Armour’s partnership with the National Coalition of Minority Football Coaches finds long-term opportunities for coaches of all backgrounds. The new partnership seeks to bring more diversity, equity, and inclusion to football. NCMFC is a resource and ally for meaningful diversity and inclusion in coaching. Under Armour and the National Coalition of…

Read More

Are Shopping Browser Extensions Helping or Hurting Resale and Retail?

Loading

Online shopping browser extensions can offer discounts, coupons or provide browsers with information on the best options for purchasing items consumers are shopping for. These extensions are automatically available on Chrome and Edge. There are also programs like Honey and Swagbucks that will even earn individuals money when shopping. What does this mean for new…

Read More

PENSOLE Reopens HBCU in Detroit for Design | Pensole Lewis College of Business & Design

Loading

PENSOLE Design Academy is reopening a HBCU that closed in 2013. The city of Detroit and the Gilbert Family Foundation is helping to contribute to the financial aspect of the college reopening. Read about this momentous occasion here: https://pensole.com/pensolelewis/ Pensole Lewis College of Business & Design is the pipeline HBCU for career education and professional…

Read More

Is $ONON On-Running’s Limited Recognition Outside of Specialty Running a Plus or Minus?

Loading

On-Running IPO’d this week and the stock is doing well. They delivered their financials to the SEC in this report: https://d18rn0p25nwr6d.cloudfront.net/CIK-0001858985/05cfa4bd-f367-4724-aed9-4c6a8b679a43.pdf I took a moment to do an impromptu survey on Facebook to ask if anyone had every heard of On-Running? The results were as I expected. https://www.facebook.com/chris.burns.714/posts/4704529422891538?notif_id=1631884169231863&notif_t=feedback_reaction_generic&ref=notif As of 9-17-2021 the limited data (I…

Read More